Why Tickie
When buyers go through a third-party platform, it’s the platform that wins their trust, their data and their next visit. White-label gives all of that back to you.
Your domain
tickets.yourclub.com: an official address that’s recognisable and reassuring.
Your identity everywhere
Shop, tickets, confirmation emails: everything carries your colours and your logo.
Your data, not ours
Every buyer joins your database. No third-party platform keeps control of your audience.
Before / after
Third-party platform
Your buyers leave for a third-party site
The platform shows its own brand
Limited ad tracking
The data stays with the provider
Tickie white-label
Purchases happen on your domain
Your brand from start to finish
Tag Manager and pixels on every sale
A buyer database that belongs to you
Shop
You choose your colours, your visuals and your shop layout. It runs on your own domain and fits into your existing website.
Custom domain name
Light or dark theme, in your brand colours
Integration into your website
Your ticket
White-label
Event
Your event
Category
East Stand
Row · Seat
F · 12
Issued by
Your organisation
Confirmation sent in your name
Tickets and emails
Tickets, order confirmations and emails sent to buyers use your visual identity, from the first order to the entrance.
Custom tickets in your colours
Confirmations sent in your name
Room for your partners
Measurement
Because the sale happens on your domain, your measurement tools work fully: Google Tag Manager, Meta and TikTok pixels. You finally know which campaign fills your venue.
Google Tag Manager and ad pixels
Sales attribution by campaign
Buyer data in your CRM
Sales by campaign
This month
Newsletter
41%
Meta ads
28%
TikTok ads
17%
Google search
14%
Measured on your own domain
Features
Every touchpoint with your buyers carries your brand.
Go further
Every Tickie module works on its own, and even better together.
FAQ
What is white-label ticketing?
It’s ticketing that carries your name and identity, not the provider’s. Buyers purchase on your domain, from the first click to the entrance, without going through a third-party platform.
Why sell white-label rather than on a third-party platform?
To keep the relationship with your buyers. On a third-party platform, it’s the platform that wins their trust, their data and their next visit. With white-label, all of that comes back to you.
Can I use my own domain name for my ticketing?
Yes, for example tickets.yourclub.com: an official, recognisable and reassuring address for your buyers. Our team helps you set it up during onboarding.
Does the Tickie name appear on the ticketing?
No. Your shop, tickets and confirmation emails carry your name, colours and logo. The buying experience is branded as yours from start to finish.
Can we customise the design of the white-label shop?
Yes. You choose your colours, visuals, layout and a light or dark theme. The shop then embeds in your existing pages and adapts to every screen.
Do my ad tracking tools work with white-label ticketing?
Yes. Because the sale happens on your domain, Google Tag Manager and the Meta and TikTok pixels work fully. You finally know which campaign fills your venue.
Do my buyers become Tickie’s customers?
No. They buy on your domain, under your brand, and join your database, which belongs entirely to you. No third-party platform keeps control of your audience.
Can tickets feature our partners?
Yes. Your custom tickets carry your visual identity, on mobile and in print, and leave room for your partners.
Show us your website: we’ll show you what your ticketing will look like.
Meeting guaranteed within 24 hours · No commitment
